Why you should fear failure

Failure is not procrastination. It is operating without the primary goals outlined. If you fail you want to know you failed strategically. That you did your homework and if you are going to fail you did the best work possible to avoid these pitfalls. In everyday activities, a fear of failure is motivating. Anticipating a negative evaluation or judgment from yourself or others—like the thought of being embarrassed which is a derivative of shame—can focus attention on accurately and efficiently completing whatever it is you need to get done. The most important reason to fear failure is not because of others but because of your own self-esteem. You are a gifted individual. You are deserving of a strong sense of self and you obtain this thru accomplishment.

Learn how to embrace failure, how to prepare for failure and how to move thru the goals in life that get you to your end game.


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[ii]. Leon Wurmser, “Shame: The veiled companion of narcissism,” in The Many Faces of Shame, ed. Donald Nathanson (New York: Guilford Press, 1987), 68.

[iii]. Gregory Schraw, Theresa Wadkins, and Lori Olafson, “Doing the Things We Do: A Grounded Theory of Academic Procrastination, Journal of Educational Psychology 99, No. 1 (2007): 23, doi: 10.1037/0022-0663.99.1.12.

{iv}. Harvard Business School Press, “Use Goals as a Guide: Your Compass to Personal Effectiveness” ISBN-10: 1-4221-0596-2, ISBN-13: 978-1-4221-0596-2, 5962BC

About the author : Darlene Gagnon

Darlene Gagnon is an award-winning entrepreneur recognized by the National Association of Women Business Owners and is an Enterprising Women Inspirational Entrepreneur. She served on the board of directors for Entrepreneurs’ Organization and has mentored entrepreneurs and start-ups for over a decade. Her two companies, WeKinnect Global Branding Agency, and Kinetic Promotional Product Services have been recognized as “Best Places to Work” and “Largest Agency” by American City Business Journal. Both companies serve the US, Canadian, European, and Australian markets. Most recently induction to the $1 million dollar club with industry leader ipromotu.